Blog
Notes from building and writing.
- AI5 min read
Your first AI agent should do one boring thing
Ambitious agents fail in demos. Narrow agents survive contact with production — and buy the trust that funds everything after them.
Read article - Automation6 min read
Automation is a documentation problem
You cannot automate a process nobody can describe. The uncomfortable hour of writing it down is the actual project.
Read article - Copywriting4 min read
Writing docs developers actually read
Documentation is a product surface. Treat it like copywriting: know the reader, know the job, remove everything else.
Read article - SEO5 min read
SEO for technical products without writing filler
You do not need 2,000 words of padding. You need the page that answers the exact query better than anything else ranking.
Read article - Software6 min read
Shipping fast without shipping a mess
Speed and quality are not opposites. They are both downstream of scope discipline.
Read article